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This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License
Article
The Subscription Economy and Its Contribution to the Global Economy
Author(s)
Cobzaru Paula,AlexandruTugui
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DOI:10.17265/2328-2185/2024.03.001
Affiliation(s)
“AlexandruIoanCuza” University of Iasi,Iasi, Romania
ABSTRACT
The subscription economy
has become a dominant influence in the current business environment,
fundamentally transforming the manner in which organizations interact with
customers and create income. This article examines the substantial influence of
the subscription economy on the worldwide economy, evaluating its effects on
different industries and marketplaces. The research examines relevant
literature and case studies to identify the main factors, difficulties, and
possibilities related to the subscription economy. Moreover, its objective is
to examine the consequences for firms, customers, and economic expansion,
elucidating the possibility of continuous value generation and innovation.
KEYWORDS
subscription model, subscription economy, business model shift, new digital economy, global economy
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