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Affiliation(s)

University of Shanghai for Science and Technology, Shanghai, China

ABSTRACT

In recent years, the Red Tourism in Central Plains has gradually become a new type of thematic tourism form, which is an important carrier to carry out patriotism and revolutionary traditional education and carry forward the national spirit. The translation of red tourism publicity is an important window for spreading Chinese culture, and the translation of professional terms is an important link in the red tourism publicity. How to spread the red culture of the Central Plains, glow the charm of the Central Plains culture, enhance the influence of the Central Plains culture, and spread the Central Plains culture to the world has become the mission of every child of the Central Plains. This paper adopts the case analysis method, combined with the specific and typical cases in “Red Central Plains”, and uses different translation strategies and methods to explore the difficulties and solutions of the translation of terms in the red tourism text.

KEYWORDS

Red tourism, Publicity translation, Central Plains culture, translation strategy

Cite this paper

Journal of Literature and Art Studies, February 2024, Vol. 14, No. 2, 133-137

References

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