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Affiliation(s)

University of Library Studies and Information Technologies (ULSIT), Sofia, Bulgaria

ABSTRACT

The focus of the study is the implementation of blockchain as an emerging technology that can radically improve operations when it comes to cultural heritage and in particular in the context of the European cultural routes, and can create new opportunities for innovation. The development of blockchain technologies in the last few years involves examples of networks of various organizations that collaborate to create value and improve competitiveness. This type of network could provide together with local stakeholders and small- and medium- size enterprises (SMEs) on local markets additional assets as to the goods and services between the participants.

KEYWORDS

innovation, tourism, cultural routes, blockchain

Cite this paper

Journal of Tourism and Hospitality Management, Jan.-Feb. 2021, Vol. 9, No. 1, 53-63 doi: 10.17265/2328-2169/2021.01.005

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