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A Critical Discourse Analysis on Japanese Media Coverage of the Belt and Road Initiative
WANG Yunjiao
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DOI:10.17265/2328-2177/2025.02.002
Nanjing University of Finance and Economics, Nanjing, China
This study analyzes 81 NHK (Japan Broadcasting Corporation) reports on the Belt and Road Initiative (BRI) from January 2020 to January 2024. It examines the changing themes, strategies, and attitudes towards the BRI. Findings reveal that during the COVID-19 pandemic, NHK focused on China’s “vaccine diplomacy” and aid, portraying China as a proactive global player, while suggesting competition. In the context of the Russia-Ukraine conflict and the BRI forum, NHK’s coverage shifted towards geopolitics and international cooperation, showing skepticism and caution. Future efforts should emphasize improving communication with Japan to highlight the positive outcomes of the BRI and counter negative perceptions.
international changes, Japanese media, China, Belt and Road Initiative