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Affiliation(s)

Shanghai University of International Business and Economics, Shanghai, China

ABSTRACT

Under the perspective of globalization, college students’ outlook on life, values and world outlook are affected, and corresponding changes have taken place. From the perspective of cultural self-confidence, explore the difficulties in integrating cultural self-confidence into ideological and political education in colleges and universities, clarify the significance of cultural self-confidence in ideological and political education in colleges and universities, and then discuss the way that cultural self-confidence and other traditional cultural spirits can be integrated into college ideological and political education, and expand ideological and political education. Educational methods and influence are expected to provide a more targeted and effective thinking path for the optimization of current ideological and political education in my country’s colleges and universities.

KEYWORDS

cultural self-confidence, ideological and political education, optimization path

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