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Article
Author(s)
João Brillo
Erivelton Silva
Full-Text PDF XML 928 Views
DOI:10.17265/1537-1506/2020.05.001
Affiliation(s)
IBMEC Business School, Rio de Janeiro, Brazil
Federal Institute of Rio de Janeiro, Rio de Janeiro, Brazil
ABSTRACT
Purpose—Nowadays successful
organizations need to be masters at leadership by values to play in a
constantly changing and transforming environment. But how can leaders and
organizations effectively convene strategic and culture development based on
values? This paper presents the Tri-Intersectional Model of Leadership by
Values (TMLV) in which leaders and organizations can integrate a sustainable
strategy, as well as a culture and value-based management system that
simultaneously leverages human, financial, and social resources. With its three
essential axes of values (economic-pragmatic, emotional-development, and
ethical-social) at their intersection points, it allows leaders to focus on the
strategy linkages: innovation—intersection between the economic-pragmatic
values axis and the emotional-development values axis—allows them to develop
sustainable innovations; survival—intersection between the economic-pragmatic
values axis and the ethical-social values axis—enhances their organization’s
survival; finally, sensibility—intersection between the economic-pragmatic
values axis and the ethical-social values axis—makes them more humane and more
socially-responsible. The application of the TMLV, using the Fuzzy
Multi-Criteria Decision Making Open Technology Assessment System, can be a
great inspiration for stimulating and working with values in organizations, as
well as allowing leaders to develop a values-based, high-involvement, and
performance-oriented culture. Methodology/Approach—This research considers
empirical data analysis of the 37 case studies of the EU-InnovatE project (http//www.euinnovate.com)—a pioneering initiative to align innovation
values to integrate the end user into the process of innovation and
entrepreneurship related to a sustainable lifestyle and the green economy in
Europe—using a fuzzy multiple-criteria decision making method and open
technologies system, such as server-side PHP language, MariaDB Database, fork
of MYSQL Database Management System, and JavaScript libraries to perform
operation directly on the user’s browser. Findings—The application of the TMLV
model, considering empirical analysis of the extracted values from the case
studies, using the Fuzzy Multi-Criteria Decision Making Open Technology
Assessment System, can be a great inspiration for stimulating and working with
values in organizations, as well as allowing leaders to develop suitable
strategies and interventions for shaping a sustainable high-performance
culture. Research implications—This research can be a starting point for
further research to assess the effectiveness of the leadership model based on a
decision-making open technology system in any given organization, as well as to
invite researchers who have positive passion about working with values to
participate in the improvement of this tool. Originality/value—The
Tri-Intersectional Model of Leadership by Values using the Fuzzy Multi-Criteria
Decision Making Open Technology Assessment System is presented as an evolution
in leadership models that may be used to fuel innovation, survival, and a
sensibility strategic focus that is necessary to optimize human and
organizational performance and deliver effective solutions to the massive array
of human, financial, and social problems we face today.
KEYWORDS
leadership by values, Tri-Intersectional Model of Values, economical-emotional-social values, strategic focus, Fuzzy Multiple-Criteria Decision Making Open Technology Assessment System
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