Contact us
 |
[email protected] |
 |
3275638434 |
 |
 |
| Paper Publishing WeChat |
Useful Links
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License
Article
Opportunities and Challenges: Chinese Newspapers in Transition
Author(s)
HU Xiao-juan
Full-Text PDF
XML 749 Views
DOI:10.17265/2160-6579/2018.01.005
Affiliation(s)
Dalian University of Technology, Dalian, China
ABSTRACT
Chinese newspaper industry has entered into a
new historical period; the prospect of newspaper is becoming an important topic
of academic and industrial. Facing the media ecological reconstruction brought
by media convergence, mobile circumstance, and internet plus, the norm of
newspaper media in the past has been broken, facing new adjustment. Newspaper
explored with hard since it confronted both opportunities and challenges. This
article summarizes the basic situation and main advantages of newspaper media
development. By analyzing newspaper transformation practice, this paper tries
to discuss the future direction and what newspaper media can achieve in view of
the current main difficulties. The analysis of the essence and effect of
newspaper transformation, as well as the rationalization proposals, will be
beneficial for newspaper media to recognize the situation, find the correct
position, and create expression, so as to meet both opportunities and
challenges.
KEYWORDS
newspaper transformation, media convergence, internet thinking, profit model, new media technology
Cite this paper
References